In NYC, footwear can easily get trashed from crowded bars, slimy puddles, overpacked subways, and those long gym sessions. 

 

Most sprays, old school methods, and online hacks don't really work and can often make the problem worse causing consumers to throw out their shoes in frustration. 

 

Here's the big problem. Americans buy over 450 million pairs of sneakers per year but throw away over 300 million pairs, resulting in 95% ending up in landfills, where they emit harmful chemicals into the soil and groundwater. 

Worldwide we manufacture over 20 billions pairs of shoes annually. Manufacturing shoes releases large amounts of carbon dioxide, which contributes to 1.4% of greenhouse gases.  

 

In addition to that, it takes 25-1,000 years for a pair of shoes to biodegrade, depending on the materials used. 

• Most natural footwear materials can take 25- 80 years

• Leather takes 25-40 years

• Rubber takes 50-80 years and also releases high amounts of polyurethane into the soil and groundwater

• Many synthetic materials can take up to 1,000 years

 

One way to lower our carbon footprint is by taking better care of our footwear by regularly maintaining and cleaning them. 

 

FreshKicks NYC helps to lower everyone's carbon footprint with our proprietary equipment and solutions to deep clean, disinfect, and deodorize all types of footwear. We've helped thousands of customers reduce their carbon footprint while getting more value from their footwear by typically extending their lifespan up to 5X-10X longer.

                                       Keep it Fresh!